Caroline is an Educator for Two Hundred Doors (formerly Skin Health Experts), who are New Zealand Distributors for Dermalogica. She has been involved in education for the professional skin care industry for more than 30 years. With experience teaching at both beauty therapy colleges and at postgraduate levels, Caroline has a huge influence in the community and was instrumental in developing online training for Dermalogica more than 6 years ago.

For many people in the hair and beauty industries, trying to learn purely by listening all day is quite alienating. Many of us found that out at school. Our industries are full of people who like to do things; we learn by doing things, by practicing until we get it right. And we are empathisers too – we relate strongly to other people and we love to work with colleagues and clients to achieve great results. In 2020, I see a trend in online learning evolving to fit with the people in our industries.

Training your team - If you’re exploring options for training your team, the benefits of online learning are irrefutable. Below are just a few of the perks that online courses can provide:

Suited to busy lifestyles
Online education is wonderful for busy people who need to fit in the learning around busy work and home lives.

Can be used on multiple devices
Education that is ready to go at a moment’s notice, on a phone, tablet or laptop, has the flexibility busy people need.

Length of lessons is flexible
The modular formats that are often used means we can take bite-size pieces of learning, and that also works well in and around busy lives.

Stop, start and repeat at your leisure
We can rewind, redo, rerun an online education module over again if we didn’t quite get the point the first time. That is a huge help for many people who might be far too shy in a classroom to ask a teacher to “explain that again.”

We are people who like to do things; we learn by doing things, by practicing until we get it right

Online learning can be very passive
Never has the old saying been more relevant: “Tell me and I’ll forget, show me and I’ll remember, involve me and I’ll learn”. Just because information or video is passing in front of us does not mean any of it sticks in the memory. We can often think that we have ‘completed’ our education, when in actual fact we have hardly remembered a thing or felt any connection with the topic being presented.

What’s next for online education?
In 2020, I believe we will see industry education providers offering more layered learning experiences to involve the learner. I expect to see providers fully utilising the interactive functions of their learning platform, including:
• Live chat
• Polls
• Interactive whiteboards

Sharing files during webinars
It is essential that online education offerings continue to evolve and are as engaging and lively as possible. The many advantages of online education makes me certain that it won’t go away, but we have to shift our focus to the people who are doing the learning. The people who work in our industries are all about relationships and human connection. How can we translate this quality into online learning? For us, the ancient wisdom still holds true: “Involve me and I’ll learn”.

View the full issue of Salon Trends - Education here: